Evaluating the festival crisis status and discussing diverse response methods according to the changing situation

Hanyang University Division of Tourism Professor Lee Hoon participated in an online debate “COVID-19, where should Korea’s festivals go?” which was hosted on August 6 at 3 p.m. by the Ministry of Culture and Sports, the Korea Tourism Organization, the Tourism Sciences Society of Korea, and the Hanyang University Tourism Research Institute. The online debate was broadcasted live by the Youtube channel Korea Tourism Organization TV Channel.

In the middle of the crisis when most festivals were canceled due to COVID-19 and the difficulties local economies and related organizations faced, this debate session evaluated the critical situations of festivals and discussed diverse response methods that fit the changing environment with new on-the-ground methods such as non-face-to-face festivals and festivals in daily lives.
 
In the first session, the assistant director Kim Duk-jin from the Korea Insight Institute gave a presentation on the topic of the current state of festivals and the changed views through the perspective of big data, and Professor Kim Hyung-gon from Sejong University presented regarding the crisis of domestic and international festivals and the trend analysis. Moreover, General Manager Kang Young-kyu from the Chuncheon International Mime Festival and Secretary-general Lee Yong-yeol from the Boryeong Festival Tourism Foundation shared detailed examples of the new attempts they're making for the Chuncheon International Mime Festival and the Boryeong Mud Festival amid the COVID-19.

Professor Lee Hoon presented during the second session and led a discussion on the strategies of festivals after COVID-19, and plans were discussed by the Ministry of Culture and Sports director of tourism policy Choi Bo-geun, Gachon University Professor Lee In-jae, Hangang Summer Festival general manager Yoon Sung-jin, Chuncheon International Mime Festival general manager Kang Young-kyu, and Daegu Gyeongbuk Institute of Science and Technology researcher Hwang Hee-jung.

Anyone who wished to join could watch the live online debate sessions, allowing viewers to ask questions in real-time, and 100 participants received coffee gift certificates. The manager of the Ministry of Culture and Sports said that “although the festival industry is facing a crisis due to COVID-19, I hope the festival grounds and institutes can together find diverse response methods according to the changing situation.”

 

 




Global News Team
global@hanyang.ac.kr
Translation by: Park Gyeong-min
 
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